Hans T. Sy, SM Prime Holdings, Inc. Chairman of the Executive Committee, pictured with the prestigious
Tambuli Lifetime Achievement Award

SM Supermalls’ focus on sustainability and corporate responsibility was at the forefront at the prestigious 2024 Asia Pacific Tambuli Awards, recognized for two achievements. SM Cares’ Rainwater Project won a Bronze Award in the Care for the Environment category. The project collects and turns rainwater into safe drinking water. This effort in water conservation and environmental stewardship is beneficial to Baguio City residents, who frequently experience water shortages. SM Prime Holdings’ Executive Committee Chairman Hans T. Sy, who was honored with the Lifetime Achievement Award, emphasized the transformative power of personal advocacy and collective action.

”I am deeply honored and humbled to stand before you today to accept the Lifetime Achievement Award at the 2024
Tambuli Awards,’ said Sy. ‘I am filled with optimism for the future if we can inspire collective action. Together, I
believe we can build a more sustainable and prosperous world for generations to come.’ Sy’s dedication to philanthropy, environmental advocacy, and corporate leadership has profoundly impacted society, inspiring positive change and empowerment across the Philippines and beyond. He highlighted SM’s commitment to sustainability, community development, and corporate responsibility, emphasizing disaster risk reduction strategies to drive
meaningful change and uplift communities nationwide.

SM Supermalls is committed to sustainability, disaster risk reduction, innovation, and social responsibility, aiming for a more resilient, inclusive, and sustainable future for all. The Asia Pacific Tambuli Awards recently at Grand Hyatt Manila honored marketing excellence and impactful campaigns in sustainability and corporate purpose. It also honors organizations and individuals demonstrating exceptional dedication to driving meaningful social change
through innovative marketing strategies, since it started in 2005.

PR SM /Edited by Rojanah Riel Lyka Cabeza/UC-Intern

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